Strategic Content
Creation
01
Brainstorm and plan diverse, creative, and original videos and photos.
Plan content based on your marketing goals, target audience, and what is relevant today.
02
Create a mix of original, creative, educational, entertaining, engaging, and trending content.
The age of boring glamor shots 100% of the time is out. It's important now more than ever to create content with personality to capture your audience. Create a healthy mix of different types of content to build brand awareness, audience engagement, and actual conversions.
You don't like seeing the same thing over and over again do you? Well neither does your audience!
03
Edit photos and videos in a way that maximizes the content. It's all in the edit! This is where more is emphasized, detail is added, the aesthetic is set, and the content is finalized
04
Post photos and videos across platforms with specific goals in mind: brand awareness, engagement, and/or conversion. The goal drives the SEO (Search Engine Optimization) strategy we use, content presentation, and captioning.
Account Management
1
Posting
Regularly post content depending on goals. On average:
-
TikTok: 1-3x per day
-
Instagram: 1x per day (mix of photos, reels, and carousels weekly)
-
Instagram Stories: Multiple times per day
-
YouTube: As Needed
-
Shorts: Weekly/As Needed
-
Videos: As Needed
-
-
Pinterest: As Needed
-
As aligns with business needs and goals.
-
-
Podcast Platforms: As Needed
2
Audience Interaction
Interact with audience to foster community.
-
Respond to comments
-
Follow relevant followers and other accounts.
-
Interact with other applicable content and accounts to attract the right audience.
-
Manage account messages
-
Post content that prompts deep audience engagement: polls, Q&A, contests, etc.
Strategic audience engagement fosters community, relationships, and customer loyalty.
3
Account Set-Up
Fully set-up and manage all social media accounts. Social media platforms offered are:
-
TikTok
-
Instagram
-
YouTube
-
Pinterest
-
Podcast Platforms
Accounts created will be dependent on business target audience and goals.
Consulting
01
Full audit of your current social media (if any). Then, determining what can be improved, added, or stopped. Finally, making a strategic plan of how to accomplish your goals.
02
Showing you how to capture the right moments. I will be taking the bulk of the content, but I will not be there 24/7. So I will show you how to recognize a good photo or video opportunity, how to take a quality photo/video, and how to prioritize your social media community throughout the day.
03
Let's talk strategy. Effective social media strategy is constantly changing because social media is constantly changing. I will layout a plan for you, help you understand why it's important, and how to implement it.
WELCOME
Welcome visitors to your site with a short, engaging introduction. Double click to edit and add your own text.
